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Making Your Website Fast

Speed Matters Users of the web have ever-increasing expectations. These days users expect content to be delivered swiftly and smoothly, and with as few obstacles as possible. A slowdown measurable in microseconds can affect conversion rates and thus the profitibility of your website. Google made speed an index ranking factor five years ago. Amazon discovered

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Digital Marketing: Michael Tasner’s “Marketing In The Moment”

Earlier this year Michael Tasner released the second edition of his work on digital marketing, “Marketing In The Moment”. I haven’t finished reading the new edition completely yet. But I can say this about the content I’ve read thus far: It’s great. It’s valuable for anyone who is approaching marketing a business online. It will

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Gather 2015

The amazing Gather 2015 conference is “The creative community’s big day out”. It’s a fantastic event that draws the web/business community of New Zealand. But it isn’t restricted to technical people. As well as a discussion on web entrepeneuralism and expectations of front-end development, talks included writing for profit, improvised acting and  rapid character creation

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Mobile-Friendly Sites for Google

Google has communicated very clearly that mobile-friendly websites will be advantaged in search results pages. Delivering to mobile is important enough that Google even offer easy-to-use tools to test how mobile-friendly your website actually is. The Mobile-Friendly Test is provided as a part of Google’s website “Mobile-Friendly Websites”, a resource furnished to developers and people

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Hello world!

Aaaaand… new website! I’m great at making excuses. And for far too long I’ve been putting off a website rebuild. And when I was rebuilding, I was always finding a reason why the rebuilt site wasn’t good enough to go live. I finally decided that it’s better to have an imperfect site rather then not

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